LEARN TO BE
A CANNABIS RETAIL EXPERT
Vetrina's Cannabis Retail Management Course.
Want to grow your cannabis retail profitability? This course is designed to assist cannabis retail leaders, and brands selling into cannabis retail, in managing and utilizing their business data to achieve and increase profitability.
With 75+ years of combined retail experience, Vetrina has helped over 250 locations ditch the guesswork and make confident choices that achieve and sustain profitability in the cannabis retail business.
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What is inside the Cannabis Retail Management Course
This course is not your basic cannabis 101 course — we go deeper. We will go over the retail core principles and help you apply and use them in your cannabis retail environment.
Click play, and listen to our Founder Krista walk you through the course.
Learn how the course is structured
Explore the course further
Sales KPIs
Understand your cannabis retail operations through your store performance metrics, revenue targets & forecasting, and floor plans. Extrapolate with confidence and drive results.
Peek inside the Sales KPI Module
People
The right people in place to execute at the right time through Sales Training and Payroll Planning.
Peek inside the People Module
Inventory
The right product, in the right place, at the right time. Become an expert in Assortment Planning, SKU Rationalization, and Merchandising Plans.
Peek inside the Inventory Module
Marketing
Support revenue & inventory efficiency through promotional Calendar Planning and Trade marketing strategy, Awareness, and Customer Loyalty.
Peek inside the Marketing Module
Changing how you see your cannabis business data.
Who should take this course?
Our course is ideal for cannabis retail managers at all levels, including district managers, store managers, and aspiring store managers.
The lessons also can be used by cannabis brands looking to increase their sales to cannabis retailers.
This training will help cannabis retail and brand leaders alike feel more confident and capable of making data-driven decisions that positively impact revenue and profitability while reducing stress related to missed opportunities and inefficient resource allocation.
